Showing posts with label Camera Rentals. Show all posts
Showing posts with label Camera Rentals. Show all posts

16 May 2022

Fix Your Procrastination



“Procrastination is like masturbation. At first it feels good, but in the end you’re only screwing yourself.”
~ Unknown

I know many of us declared at the beginning of this year that you were going to finally get to that "Dream" project that you've been putting off for a few years so far. Well! You're in luck. There's still plenty of time left in the year to get your butt in gear and get to working on that gig so you can start some new promises for 2022. So yeah, this is a reminder that you are now midway through the year to get busy and get hot on that project. I know you have to work. The summer is coming up. Busy, Busy, Busy, as a little bee. That's cool. Everybody's busy. But honestly. How long does it take to conceptualize your dream, plan it out, secure a location/model/prop/equipment and get it in the books? The answer is not long once you commit to the idea.

Let me help you out a bit. Start here: Tell yourself, "No matter what, I WILL get this project done!". Then sit down for a minute. Got no time? Sure you do. You're human. That means you require food and water. At some point you're gonna have to go to spend a little time in the bathroom... a few minutes at least. Sooo, can you see where I'm going with this. No? Fine, I'll spell it out. Take a pad and pen into the bathroom with you the next time you have to "spend some quality time" in there. While you are sitting down for a few minutes, this is an excellent time to conceptualize, write down ideas, and think about how you're going to pull this thing off and what you'll need. You don't need to spend a whole day in the bathroom, just enough time to get pen to paper and get those ideas out before your legs go to sleep.

See, that's a guaranteed few minutes every day! You don't need much more than that. And once you've got it written down, you can commit some time while you go about your regular day. On your way home from work, you can call up that fave model of yours and ask about her availability. Gotta pick up groceries from the store? Great. Stop by the hardware store right next to it and get the materials for the set you have to build. Or maybe its as simple as getting some gear. B&C Camera has a bunch of cameras, lenses, and lights you can rent for the weekend. You can easily reserve what you need ahead of time, pick it up Friday and return it Monday. So if you require a macro lens, they got it. Prefer a wide-angle lens instead...they got it. What about some lighting? They have 2-light, 3-light wireless trigger kits complete with soft boxes and stands that you can get for about $40 for the entire weekend. If you're not in Vegas, check out some online rentals like LensRentals.com or BorrowLenses.com.


“The way to get started is to quit talking and begin doing.”
~ Walt Disney



Need some ideas? Okay. Do that thing you normally do, but this time shoot it at night. Just try some long exposure stuff for a change. Add some light painting. Take that flash off TTL and use some of its other functions. Ever drag the shutter with it? Ever do any high-speed sync work on it? How about some stroboscopic techniques? Ever do that? Try some macro work. Do something in that remote location that you came across while hiking last year, next to that goofy looking tree your friend took a picture of you climbing. 

Work on that self-portrait project you've been saying you were going to do. Try to emulate a lighting style you saw in that movie poster your girl/boyfriend likes so much. Here's another one. Freeze the action on a quick-moving subject. Like a dancer spinning around, where you capture every single strand of hair frozen in space with no blurring. You now have 40 days left to get your project done. Don't procrastinate any longer than you already have. If you think I'm speaking to you, I am. Get started. No more excuses. Go Shoot.



17 September 2019

What to Do If You Can't Upgrade Your Camera Right Now


Art Model, Covenant
New Cameras are coming out every single year. Your camera model will have an upgrade likely every 2 to 3 years, particularly for the higher end and professional models. Sometimes these upgrades will be incremental or marginal. Other times, they will be a huge overhaul with a new sensor and a completely different look. More power. More megapixel. Faster autofocus and it will come in either a bigger or smaller package. That's chiefly about how it goes. Then they'll promote the secondary features to pull in the video audience, like 4K video or 4k video at 60/120 fps. Maybe a flip-out screen, or improved ergonomics for a more natural feel in your hands.

Art Model, Covenant
That's just the way it goes. Advertisers, Marketers, Engineers, and Sales Teams all get their ducks in a row to sell you a product... year after year. It's what they do in order to keep their jobs. You likely do the same thing in a different field.

But what happens when that 61MP or that 100MP, or that 20-frame per second burst mode shooting beast comes out and, well... shoot. It's just not the best time for you to upgrade. You watch your peers put in their pre-orders. You hear about how fast-selling the camera sells out making everyone think they MUST get theirs now or they'll all be gone. How can you compete now that everyone else has the brand-spanking newest, latest and greatest, state of the art, system that has that one new feature?

Well, the first thing to do is chill. It has all happened before and will happen again. Then ask yourself how you were doing before the new camera system was announced. If you were doing quite well, chances are that you will continue to do quite well. It might be wise anyway to let the dust settle and see if the camera has any bugs or defects that need to be dealt with. Let everybody else find this out for you BEFORE you make that investment.

But if it's already been six months since the camera's release and you find that your work needs improvement, here are THREE things you can do to UP your game if you can't UPGRADE your camera.

Art Model, Covenant
1. RENT

I have known photographers who DO NOT OWN A CAMERA!! That's correct. You did not misread this. I have known a few like this. THEY DON'T OWN A CAMERA! I mean, if you think about it, it's perfect. They don't have any brand affiliation. When they get a gig, they ascertain what they need in order to fill that order. Then RENT the gear and space they need and then bill their client for the rental fee and everything else! They return the camera... keep all the money!

These are pro shooters. They already know how to shoot. If you are a developing photo, then you need to go buy a damn camera to have on hand so you can practice, practice, practice. However, even if that's the case, you can still rent a high-end camera to practice on. Or maybe you want to rent new gear and test it out before you buy it. But if that new camera comes out and you can't get it yet, but feel you need it, RENT IT! If you are flying into Las Vegas, you can check out B&C Camera Rental for cameras, lenses, lights, tripods, sliders, or whatever you need. Otherwise, take a look at LensRentals.com. Can't upgrade your camera, RENT IT!

Art Model, Covenant

2. To UP Your Game... CHANGE Your Game

Change yourself - This is one of the best things you can do for yourself, even more so than upgrading your gear. You can upgrade YOU! I may have to do a blog post just on this topic alone. Improve on your own skillset and you can start with the same thing you're doing now. If you do pet photography, do it better! Learn how to shoot pets better. Get out of the studio and maybe get the pet outdoors. Catch the pet in motion or doing the things it loves or shooting it in its natural environment. Try a pet night shoot. Introduce water. You can even concentrate on the business of pet photography instead of just the shooting of pet photography.

Ever think of learning to edit better. That's likely the next best thing you can do after better shooting skills. I don't care who you are, you likely do not know everything in Photoshop. And I'm not talking about just learning IG filters. I'm talking about actual editing a photo. Learning how to use layers. Learning blend modes. How to make a selection and editing non-destructively. Can't upgrade your camera, upgrade yourself!

Change your gear accessories - Upgrade by implementing a slider. Introduce timelapse to your game. Use a friggin' tripod for a change. I don't know how photogs travel and they don't bring a tripod. I broke mine and wasted no time replacing it. Get a cable release and do some long exposure work. Can't upgrade your camera, upgrade your gear accessories!

Change your light - If you are still using only on-camera flash and you're not doing macro or red carpet work, think about taking the flash off the camera. I'm referring to utilizing OFF-Camera flash, by using a remote trigger and either speedlight flashes or monolights hooked to receivers. Test out some modifiers. My fave for speedlights is the Gary Fong Lightsphere. Can't upgrade your camera, upgrade your lights!

Art Model, Covenant

3. The Manual

I've made a lil' bit of money teaching photography to people who hate to read. I mean, they may actually like to read, but not camera manuals. And that's cool. I'm can take you places your manual can't go. That being said, I'll wager there are features your camera has that you never even suspected. Let me invite you to go pick up your manual and just read it. It's not as much as you think. Only read the English part of the section that is written in your language. The manual is thick because its the same thing in 5 different languages! So it's not as bad as you think.

Okay, tell you what, if that's not working out for you, do this. YouTube! First, check out YouTube and search for reviews on your camera model. Check out a few of them as YouTubers will often cover cameras differently. They will go over features on your camera that you likely either forgot about or never knew about. Maybe you hate the fact that to change a setting on your camera you always waste time drilling through the menu. But then you find out you can assign a button to that specific setting and WHA-LA! You got yourself a new camera. It's USED, but now it's NEW to YOU!

Do you even NEED a new camera? I've worked in a camera store. My job may have been to sell you a camera, but I worked at B&C Camera They let me prioritize the customer experience over just sell... sell... sell... which is why I still support and promote them now. I'd often get someone who might complain about their camera's autofocus and blurry images. I take a look at it, change a setting, BOOM. New Camera! Sometimes all it takes is a different focus setting. Sometimes it is a matter of changing the diopter setting. This is true and on many occasions, all I did was set the diopter back to zero. BOOM! New Camera! So yeah... Can't upgrade your camera, READ THE MANUAL!

Art Model, Covenant